Our methodology
What it is MysteryAuditAI
A hybrid artificial intelligence service with human oversight, led by a certified Mystery Audit designer, bringing the rigour of mystery auditing to the world of corporate chatbots.
MysteryAuditAI is a hybrid artificial intelligence service with human oversight (human-in-the-loop), led by a certified Mystery Audit designer, designed to apply the principles and models of mystery auditing to AI chatbots at retail, services and luxury companies in a structured way.
The approach is designed to enhance the customer experience, ensure brand consistency and maximise business impact, through rigorous yet flexible methodologies for detecting and analysing digital interactions.
The three pillars
Human-in-the-loop
Every project is designed, validated and reported on by a certified professional in line with UNI 11312. The AI executes, the human governs.
Adversarial AI agents
Realistic scenarios, pushed to the limits of the system, to discover where the chatbot lets the brand down before customers do.
UNI 11312 Compliance
Methodology aligned with the world's first standard on Mystery Auditing: transparency, protection of people, responsible use of data.
Who it's for
MysteryAuditAI was created for companies where conversation with the customer is part of the brand experience, and where an off-key tone or a clumsy response carries a real cost in terms of trust and conversion.
Services
Luxury
Banking & Finance
Travel & Hospitality
What we measure
Many corporate chatbots are assessed only on security and GDPR compliance. MysteryAuditAI adds the dimension that is often missing: consistency with the brand, tone of voice, quality of the journey and genuine support for business goals, with the same methodological rigour that mystery auditing has applied to the physical world for years.
Which channels we operate on
The method is channel-agnostic: we test the chatbot wherever your brand talks to customers, in staging where available or in production with the precautions set out in our protocol (fictitious data, agreed time windows, no real action ever completed).
Telegram
Facebook Messenger
Website
Proprietary app
SMS & RCS
Voice & IVR
Find out how your chatbot really behaves
Request a pilot with 5 scenarios customised for your sector and your brand.